In a competitive business climate, targeted efforts are the best investment for your organization’s marketing dollars. Marketing opportunities that provide a great ROI are paramount for success. With its ability to effectively outreach the Latino Community at a grassroots level and Latino Business Owners, the Latin American Chamber of Commerce is your partner of choice and our “Premios a la Excelencia” Event where you can maximize your exposure to this dynamic demographic and gain market share is a great example.
When: September 30th, 2010
Where: Utah Cultural Celebration Center. 1355 West 3100 South. West Valley City, Utah 84119
Time:
Business Trade Show & Exposition: 4:00pm - 6:30pm
Award Presentation: 6:30pm - 8:00pm
Award Celebration: 8:00pm - 11:00pm
Fast Facts About the Latino Market:
• According to the Selig Center for Economic Growth during 2007 Hispanics controlled over $862 Billion (larger than the GDP of all but 9 countries in the world)
• By 2012 the amount is expected to exceed $1.2 Trillion!
• Buying power in Utah is $5.3 Billion and by 2010 will be $6.5 Billion strong!
• Utah has the third fastest growing Latino demographic in the nation (US Census Bureau)
• Brisk business activity largely unhampered by credit crisis
Partial List of Where Utah Latinos Plan to Allocate Their Spending Dollars
• 67,317 Plan to buy or lease a vehicle
• 81,180 Plan to make a household investment
• 23,351 Plan to buy a computer
• 22,780 Plan to buy furniture
• 17,320 Plan to pursue higher education
• 15,077 Plan to buy a wireless/cellular service
Is Your Business Ready to Capitalize on these Trends?